7-Eleven

7‑Eleven has a legacy of innovation. We were the first to provide to-go coffee cups, offer a self-serve soda fountain, operate for 24 hours a day, and yes, we even coined the phrase “BrainFreeze

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” in honor of the world’s favorite frozen drink. Then came the innovation of some of our most popular menu items: the SLURPEE

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drink, the BIG GULP^®

and then the BIG BITE^®

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Now, we continue our history of innovation and power it through digital initiatives.